The first batch of delegates commenced their online course in October 2009. The delegates come from a cross section of industries such as tourism, banking, marketing, public relations, direct marketing and non-profit. The first batch also consists of international delegates from across the globe and hence provides an excellent learning and sharing environment for all aspiring digital specialists. The examination for the first batch will be held in December 2010 post which the passing delegates will become IDM certified Digital Marketers.