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News @ Direxions |
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Leena Basrur a Jury Member for the Ad Stars International Advertising Festival [more]
Leena Basrur, Executive Chairman, Direxions Global Solutions Pvt. Ltd, has been selected as the 2nd Jury Member on the panel of Preliminary Judges for the Ad Stars International Advertising Festival to be held in Busan, Korea in August 2010. |
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ET Now catches up with Sandeep Mittal - on what works in Precision Marketing [more] |
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Redbox offers mobile talktime for promotions and rewards [more]
Redbox Rewards India Pvt. Ltd., a Direxions group company, has recently added mobile top-ups as a reward item in its vast catalogue of products. |
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Direxions to help Axis Mutual Fund in Relationship Marketing [more]
Axis Mutual Fund has assigned its Relationship and Loyalty marketing duties to Direxions. Incorporated on September 4, 2009, Axis Mutual Fund has assets of close to Rs 3240 crores as at end of July 2010. Axis Mutual Fund is managed by Axis Asset Management Company Limited, a 100% subsidiary of Axis Bank Limited. |
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Direxions signs Guthy-Renker Marketing Private Limited for their Data management services |
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Learning Curve |
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The Right strategy for Discount Alliances [more] |
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